Sad but true: many SEO strategies fail to achieve any tangible results outside the home market. And no, it’s not just about the right local keywords. In our SEO masterclass, we’ll deep dive into iSEO strategies and address some of the most common issues companies face when it comes to optimizing for international markets. We’ll also look at the role localization plays and how to integrate SEO into your translation workflows. You’ll also have the chance to ask questions and request topics beforehand.
This masterclass is designed for everyone - marketing professionals, SEOs, and anyone involved with global content - looking to improve their company’s online presence internationally.
Topics:
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Common SEO mistakes & how to avoid them
- Top international channels & how to incorporate them
- Culture & how this impacts marketing
- How to implement SEO into your content workflow
Sign up and watch it OnDemand now!
About the Host
Sarah Presch is Argos' Director of Digital Marketing and lectures at the University of Strasbourg by evening. She has over 10 years experience specialising in international marketing and SEO, and recently won 2nd place as Northern Ireland's Young Business Personality. She has run SEO campaigns for a number of the world's favourite household names, and her campaigns have won a number of prestigious industry awards.

